Shopping online is no longer an activity relegated to the geeky fringes. Just about everything can be purchased online these days and it's opened the market up to a vast variety of stores. In no sector is this more apparent than in fashion retail. Gone are the days when you had to live near a big city to get the latest fashion. If you're online, you can be in style - even if you live on some far off rural route. The surge in Internet shopping has flooded the Web with so many stores that it can be hard to sift through and find the best online boutiques out of all of them. What usually happens is that the big corporate stores get most of the traffic because they have the benefit of name recognition. But if you want to find the most unique items and at great deals, you should hit up a few stores that you've probably never heard of.
First off, don't be fooled by the word "boutique." It may sound fancy but it really just means "small shop." You don't need to spend a lot of money to go boutique shopping. Take BeveryLane.com, for example. This shop stocks cute and trendy clothing for women at very affordable prices. One section of the store sells items similar to those seen on celebs, but with nothing priced over $30 you don't need a celebrities salary to get the look.
For those of you that are still somewhat price-conscious, but have a bit more cash to work with you should check out Pinkertonsshoppe.com. This store is a great place to pick up designer denim(http://www.pinkertonsshoppe.com/) that can be worn from day to night. It's one of the best online boutiques to buy True Religion(http://www.pinkertonsshoppe.com/category/Denim) and 7 for All Mankind jeans, which are essential to any high-end wardrobe. In addition to jeans, Pinkertons Shoppe has a carefully selected array of dresses and casual separates that are high quality and have plenty of personality. A big bonus of the store is its blog, which keeps customers up to date on all the latest trends from street style to the high fashion runway shows.
Now if you're ready to invest just a little more into your closet, then head over to JoanSheppe.com. This is the online presence of a brick and mortar store located in Philadelphia. The online shop has a small audience but stocks some really big names in fashion for men and women. Think Givenchy, Yves Saint Laurent, and Chloe. Joan Sheppe is a great example of how online shopping provides access to big city fashion, but without the high rents or travel costs! The site also stocks some mid-priced items, but you should be prepared to spend here. Thankfully, there's a sale section with some decent deals.
One big plus to shopping lesser known boutiques is that the lower traffic to the sites means your orders are that much more important to the store owners. This means you are more likely to get the personal service that will make your shopping experience great. The Web is a vast place and shopping it can be intimidating. So skip the Google searches and go to these sites for some of the best online shopping around.